How to Survive Social Media Marketing in 2021 and Beyond
…Phew! It will help you with your overall marketing strategy Your editorial calendar will help you align your content to your overall marketing goals and social media strategy. Your content…
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How to Choose the Right Marketing Mix for Your Small Business
…similar characteristics to your existing customers. The more precise you are in your definition of your target audience the more effective your marketing will be. n this article, we’re going…
How to Expand Your Business With New Capital
…history of success. Where you’ll find the financing you need will depend on: Your business objectives The health of your business Business ownership structure Your ability to plan Your ability…
Strategic Business Growth: The 7 Numbers You Need to Know
…what you charge your clients and what you pay your suppliers. By monitoring the percentage, you can discover if your overheads are too high or if your prices are too…
5 Metrics to Improve Your Google Ads Performance
…time when customers search for queries that match your bidded keywords, your ads aren’t showing because of your poor ad rank. To improve your ad rank, first improve your ad…
How To Be An Inspiring Mentor Who Changes Lives
…control what happens in life but you can control how you look at it. Change your perception and you change your life.” I still think of that advice every time…
7 Hot Apps for Small Business
…tech knowledge, the uncomplicated interface is easy to navigate and understand. You can install it on your desktop, on your phone and on your tablet. As long as you have…
How to Get Your Business Online
…month (do you anticipate a lot of traffic, or do you plan on posting large media files on your site?). While changing your web host after you’ve launched your site…
Inventing 101: Taking an idea from your head and putting it into your hands
…know you say ‘WOW’? Determine Your Market Does your invention have mass appeal or will your market be so small and specialized that the selling price will make your invention…
How to Exit Your Business: Your Legal Requirements
…sort through the legal and tax implications. Selling your business. Find out how much your business is worth, and position it for sale. Closing your business. Understand your obligations to…